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Public Relations and Marketing Officer at TADB Bank May, 2023

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ABOUT TANZANIA AGRICULTURAL DEVELOPMENT BANK (TADB)

Tanzania Agricultural Development Bank Limited (TADB) is a government development finance institution operating under the Ministry of Finance and Planning. TADB is registered under the Companies Act. of 2002 and licensed under the provisions of the Banking and Financial Institutions Act No. 5 of 2006 and the Banking and Financial Institutions (Development Finance) Regulations, of 2012.

The Bank operates as a Development Finance Institution in line with its Business License No. 002 issued by the Bank of Tanzania on 4th August 2015.

TADB was established to facilitate the attainment of two broad goals which are:

  • Contribute to the achievement of sustainable food self-sufficiency and food security.
  • Transformation of agriculture from subsistence to commercial in order to effectively and sustainably contribute to economic growth and poverty reduction.

Vision

To be a champion development finance institution for agricultural transformation in Tanzania.

 

Mission

To catalyse agricultural transformation through innovative financing solutions in order to develop sustainable and inclusive value chains, contribute to economic growth, food security and poverty reduction.

TADB is looking to fill in the below vacancies:

 

PUBLIC RELATIONS AND MARKETING OFFICER

OPEN POSITION – 1

WORK STATION: HQ (DAR ES SALAAM)

NATURE AND SCOPE:

The job holder reports to the Public Relations and Marketing Manager. He/She is responsible for the provision of internal and external communication, marketing, and maintaining the bank’s relationship with the media and key stakeholders.

KEY RESPONSIBILITIES:

  • Responsible for the development, management and execution of TADB’s Brand Guideline.
  • Designing and developing eye-catching creative material for print, digital, social, and video channels i.e infographics, newsletters, fliers, posters, and banners.
  • Conceptualizing graphic visuals based on user requirements.
  • Developing illustrations, logos and other designs using software.
  • Ensuring final graphics and layouts are visually appealing and accord to TADB’s Brand Guideline.
  • Maintaining a creative library with current company logos, product images, and other brand materials.
  • Ensure branding visibility during the bank’s participation in events i.e. press conferences, exhibitions, and CSR/Sponsorship related activities.
  • Work closely with and follow the guidance provided by the Public Relations Manager to continue developing the brand’s visual identity.
  • Refining and improving designs based on feedback from project leads and other stakeholders.
  • Planning photoshoots, filming, and editing videos and photographs.
  • Archiving photographic images and maintain database.
  • Collaborating with internal departments to develop communication campaigns, set objectives, complete tasks, and identify and solve problems.
  • Performing any other duties that may be assigned by the Public Relations and Marketing Manager from time to time.

FUNCTIONAL/TECHNICAL COMPETENCIES:

  • Knowledge of layouts, graphic fundamentals, typography, print & web interface and branding.
  • Ability to visualize and present graphic ideas through relevant software.
  • Knowledge and skills in graphic design and editing software i.e. InDesign, Illustrator, Dreamweaver, Photoshop, Premier Pro, and After Effect.
  • Must have good communication skills and be able to write different copy for promotional materials i.e. fliers, posters, banners, and billboards.
  • Proven ability in shooting and editing videos/photos.
  • Strong interpersonal and presentation skills.
  • Excellent eye for details.
  • Compelling portfolio of work over a wide range of creative projects.

QUALIFICATION, KNOWLEDGE, EXPERIENCE:

  • University graduate in Public Relations, Multimedia/information Technology, Graphics design or related field.
  • Well-developed interpersonal and communication skills.
  • Excellent presentation skills.
  • Video/Photography Production and Graphic design skills.
  • A strong portfolio of Creative Design work.
  • Knowledge of Animation Production will be an added advantage.

 

MODE OF APPLICATION AND DEADLINE

Job applicants are required to apply for these employment opportunities through the TADB career portal: https://www.tadb.co.tz/careers/ or send their application through the email: [email protected]

Please note: applicants are required to attach the following to their respective application.

  • Application letter, showing how you meet the requirements of the position.
  • An up-to-date Curriculum Vitae.
  • Contacts stating name in full, physical address, telephone numbers, and e-mail addresses of the candidate.
  • Certified copies of relevant certificates.
  • Names and full contacts of three (3) referees.
  • A strong portfolio of Creative Design work (applies for Public Relations and Marketing applicants only).

Please send your application to [email protected] or through the TADB career portal: https://www.tadb.co.tz/careers/

Closing date:

Applications should reach the undersigned not later than 4.00 pm on 12th June 2023.

For further information, please visit the Bank’s website: www.tadb.co.tz

Only shortlisted candidate will be contacted.



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